The
Business to Consumer (B2C) e-commerce market in India is expected to increase
from ~US$ 100B in 2022 growing at 17% CAGR to reach ~US$ 350B by 2030.
The
COVID-19 pandemic has brought about a significant shift in consumer preference
toward online shopping due to the closure of physical stores. Further, the
expansion of B2C e-commerce companies into adjacent offerings and creation of
new product categories has helped them cater to changed consumer lifestyles and
preferences.
Here
is a detailed overview on how the B2C e-commerce space is changing in India,
key trends, and underlying drivers
Hope
you enjoyed reading this week's newsletter. We look forward to hearing your
perspectives about B2C e-commerce, feel free to reach out to us for any queries
or suggestions!