The
rise of the SUV segment, preference for alternative fuels / EVs, increased
vehicle connectivity and digitalized customer experience are a few interesting
trends that are seen due to changing consumer demands, in the passenger vehicle
space in India.
The
festive seasons usually bring in as much as 25-30% of annual sales for
passenger vehicle OEMs making it one of the most exciting times of the year.
This year, sales are expected to be 20% higher for the festive season y-o-y and
there is positive sentiment among the stakeholders.
In
the below section, we have discussed how the passenger vehicle space is
trending in India, key growth drivers for OEMs, and how the onset of the
festive season impacts sales
The
passenger vehicle segment is here to stay and is showing signs of gradual
recovery. Onset of festive season is expected to further increase sales of
passenger vehicles. The Indian automotive industry promises exciting times
ahead
With
the ever-changing demands of consumers, Automotive companies need to evolve to
stay ahead of the competition. We at PGA Labs have customized tools and
offerings to help Automotive companies. Contact us today to discuss what we can
do for your business
